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The 10 most popular AI tools in 2025 – for IT, design, and beginners

TechTalk
DesignTalk
AiTalk
Anne-Margrethe Mathiesen
14.2.2025

Artificial intelligence (AI) has evolved from an exciting new technology into an indispensable part of everyday life for both businesses and individuals. Whether you're a developer, designer, marketer, or simply curious about what AI can do for you, there's a tool that can help you work smarter, faster, and more creatively.

But which AI tools are worth using in 2025? Here, we've compiled the most popular AI tools right now – including who they're best suited for, what they cost, and how they can make your life easier.

1. Guru – AI that remembers everything for you

Guru is like a digital knowledge base. It collects and organizes information in one place, so you don't have to search through emails, Slack threads, and old documents. If you work in a team where information often gets lost, Guru will save you a lot of time and frustration.

Suitable for: Teams that handle a lot of information – perfect for IT, support, and product development.
Free version available? Yes, but with limitations.
Read more: https://www.getguru.com/no/reference/ai-tools

2. Synthesia – Create videos without a camera

Synthesia allows you to create professional videos simply by typing in text. AI generates a digital avatar that speaks your content, which is brilliant for instructional videos, courses, or product demonstrations.

Suitable for: Marketers, training managers, and anyone who needs video but doesn't want to appear on camera.
Free version available? No, but there is a trial period.
Read more: https://www.synthesia.io/

3. Grammarly – Write better with AI

Grammarly is an AI-powered writing assistant that helps you write flawlessly and more professionally. It checks grammar, style, and tone, and works in everything from emails to long reports.

Suitable for: Everyone who writes a lot – developers, designers, students, and marketers.
Free version available? Yes, but premium offers more advanced suggestions.
Read more: https://www.grammarly.com/

4. ElevenLabs – AI Voice in Seconds

ElevenLabs allows you to convert text into realistic speech in multiple languages. This is perfect for podcasts, voiceovers, or if you want to create audio content without recording it yourself.

Suitable for: Content creators, businesses with e-learning, and anyone looking to save time on audio production.
Free version available? Yes, but with limitations.
Read more: https://elevenlabs.io/

5. Framer AI – Build Websites with AI

Framer has taken website design to a new level. With AI, you can describe how you want your website to look, and the tool generates a complete solution – responsive and ready to use.

Suitable for: Designers, startups, and small businesses who want a professional website quickly.
Free version available? Yes, but with limitations.
Read more: https://www.framer.com/

Whether you're a developer, designer, marketer, or just curious about what AI can do for you, there's a tool that can help you work smarter, faster, and more creatively.
Anne-Margrethe Mathiesen, Senior Content Designer, Aboveit

6. GitHub Copilot – Coding on Autopilot

GitHub Copilot is like an AI colleague for developers. It provides code suggestions, helps you solve problems, and can even explain how code works.

Suitable for: Developers who want to work faster and more efficiently.
Free version available? No, but it's relatively inexpensive for developers.
Read more: https://github.com/features/copilot

7. Notion AI – Smarter Information Organization

Notion AI takes the Notion platform to the next level by helping you summarize notes, generate content, and organize information automatically.

Suitable for: Project managers, students, and anyone who needs to keep track of ideas and tasks.
Free version available? Yes, but AI features require a paid subscription.
Read more: https://www.notion.so/product/ai

8. DALL-E 3 – Create Images with Text

DALL-E 3 allows you to create art, illustrations, and visual concepts simply by typing in a description.

Suitable for: Designers, marketers, and creative minds who want to produce unique images.
Free version available? Yes, but with limitations on the number of generated images.
Read more: https://openai.com/dall-e-3

9. ChatGPT – The AI Assistant for Everything

ChatGPT is perhaps the most well-known AI tool, and for good reason. It can help you with everything from writing content and code to creating summaries and generating ideas.

Suitable for: Everyone – whether you're a developer, designer, student, or just curious about AI.
Free version available? Yes, but premium provides access to the latest models.
Read more: https://openai.com/chatgpt

10. Canva AI – Design for everyone

Canva AI is perfect for those who need to create stunning designs but lack experience with advanced design tools. With AI, you can generate presentations, social media posts, and logos in seconds.

Ideal for: Marketers, entrepreneurs, and anyone who wants to create visual content quickly and easily.
Free version available? Yes, but premium offers more templates and AI features.
Read more: https://www.canva.com/

Which AI tool should you choose?

If you're a developer, GitHub Copilot will likely become your new best friend. If you work with design, Framer AI and DALL-E 3 are excellent choices. If you want to improve productivity, you should try Notion AI or Guru. And if you just want to play around with AI, Canva AI and ChatGPT are great places to start.

We see that AI is no longer just a tool for tech giants – it's available to everyone. And with increasingly user-friendly solutions, it's now easier than ever to benefit from AI, no matter your background.

So what are you waiting for? Try some of these tools and see how AI can make your daily life a little easier! 🚀

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